WHAT'S YOUR STORY?
WHAT'S YOUR STORY?
Hi! I’m Esther, a content strategist, copywriter, and creative lead based in Tel Aviv.
Ready to start your project? Drop me a line and we’ll get straight to work.
Luxury Shabbat Delivery
Ad Concept & Copy
Shabbat meal delivery is more than just (delicious) food; it’s a love letter to family abroad. That was the message of Skyline Prime, a high-end, Jerusalem-based kosher restaurant that added a new service to their repertoire. One well-worded print ad drove the message home.